Yasmine Evjen

UX Designer
Researcher
Speaker
Product Designer
San Francisco, CA

Storyteller, Centered ⍜ Design Advocate @Google. Latina from Arizona. Lean meme fighting machine. Be confident. Stay Humble.

Artist. Activist. Inventor. Designer of Enchanting Experiences

Head of Research & Design, Alexa Devices @ Amazon
Founder, Designed By Us™

Joanna Peña-Bickley, is a 21st century renaissance woman. Propelled by a multidisciplinary acumen in design, data, media & technology, her insatiable curiosity moves the C-Suite beyond obvious ideas and products, towards enduring market making experiences for the connected era. Joanna’s award-winning artist hand has helped the world’s most recognized brands, such as Nokia, Sephora, American Express, MTV, Pepsi, and Jay Z imagine and make innovative breakthroughs, with a philosophy of radical collaboration, empathetic conviction and remarkable digital craft.

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